If you could have any super power, which one would you choose?
I would love to be able to beam myself to any location in a heartbeat and never have to be stuck in traffic again
If you could witness any event, what would it be?
The original Woodstock
What is your favourite biscuit?
Any – preferably with chocolate
Skill sets include:
- Client Service Delivery and PR Consultancy
- Content Creation
- Reporting and Evaluation
- Creative Thinking
Sina (pronounced Xena – like the warrior princess as she says!) brings solid experience and excellent business acumen that stems from her experiences in working predominately for B2B environments, both agency and client side. As such, she clearly understands marketing communications in a B2B context and what’s required to create engaging content. Hailing from Hanover in Germany, the industrial side of life has clearly had an impact on Sina’s working life – indeed, she joins 4CM following an in-house role in a marketing team at a global packaging manufacturer.
A native German speaker with an MSc in International Business and Management Sina has a real passion for analysing how different markets in different countries work and the effects of globalisation. She has previously worked on delivering creative projects for large international companies from a diverse range of sectors including automotive and pharmaceutical.