Technical PR Writing
We have the skills and experience to transform often dry or complicated technical data into powerful PR and marketing copy – copy that works hard to educate, inform and inspire your customers, prospects, staff or investors.
Our technical writing team includes skilled marketeers, PR practitioners, engineers and trade editors. We’ve the knowledge and ability to produce materials for the trade, technical and business press, marketing and training collateral, and online content for blogs and social media channels – each item written to reflect the style, interests and character of the target audience, ensuring maximum impact and value for your business.
For our PR clients we regularly produce influential technical articles, industry comment and technology features. In most cases these are placed with each publication in advance, with guaranteed placement in print and online. Once produced and published, these same articles are frequently reused as White Papers or as sales tools, helping to extend their value still further, and also provide valuable content for web site optimisation.
We maintain stringent processes to check all copy accurately, retaining a secure record of all iterations once the item is submitted to you for approval. Provided the initial brief remains the same, we do not charge for changes until you are fully satisfied with the outcome.
In every case our goal is to help you build a solid brand and market profile, differentiating your business from its competitors and generating new business opportunities.
We provide writing services for the following:
- Technical PR and articles
- White Papers
- Corporate identity and branding
- Corporate brochures
- Sales literature
- Catalogues and annual reports
- Newsletters and technical literature
- Advertising and direct mail
- Exhibition and display graphics and PoS
- Web sites and social media
Thanks to our global network we can provide you with accurate translation services. Above all, we will always work with our partners on the ground in the regions in question, to ensure that your messages are appropriately targeted, bearing in mind not just language, but cultural and commercial nuances.
You may even want to read more about Technical PR over at our blog: Technical PR is great for content