B2B Marketing

We offer a wide range of business to business (B2B) inbound and outbound marketing communications services. Over the last 35 years we’ve worked with clients across industry, ranging from SMEs to global multi-nationals; for some we provide integrated stand-alone marketing campaigns, while for others we act as their outsourced marketing department, providing an annual programme of activities that support their business, marketing and sales goals.

 

Our work has ranged from campaigns to promote distributor loyalty in the manufacturing sector, to product launches, conferences and speaker events, to on-going strategic outsourced marketing support and tactical implementation and delivery for SMEs, with revenues from £3 to £50 million.

 

In each case, we work with our clients to define their business objectives, profile the target audience and develop the combination of marketing activities that will deliver the best results, within the agreed budget and timeframe.

 

Our key competences include:

  • Market research & strategic planning
  • Public relations
  • Content creation
  • Advertising
  • Direct marketing
  • Video production
  • SEO and PPC
  • Graphic design

We also have strategic partnerships with key service providers, such as telephone marketing, to enable us to deliver outbound programmes that align all aspects of marketing and sales support for the best possible impact.

 

Throughout, we work to the highest levels of quality, backed by our accreditation to the independently audited Communications Management Standard. Our work is also underpinned by the use of advanced monitoring and analytics tools, enabling us to fine tune every campaign and clearly demonstrate measured results, with a focus on ROI and outcomes, not outputs.

B2B Marketing

What we do – Discover more

B2B PR

We've over 30 years of experience in B2B PR, and understand how to build your brand and reputation in an ever more competitive world.

B2B Marketing

Our B2B marketing services will drive your market profile, transforming your customer engagement and lead generation.

B2B Content Marketing

Our B2B content marketing expertise will maximise your online profile, web traffic and sales enquiries.

B2B SEO & PPC

Our B2B SEO and PPC knowledge will drive your web site authority, optimise search engine rankings and high click-thrus.

B2B Video

Our B2B video expertise will captivate and inspire your customers, creating stories that drive action and demand.

B2B Graphic Design

Our graphic design skills will transform your printed and digital material, ensuring attention, interest and action.

Sectors

We work across the B2B sector, specialising in the industrial, process, engineering, built environment, logistics and packaging segments.

B2B Engineering

We understand engineering and know how to deliver results for clients ranging from machine tool manufacturers, to precision engineers

B2B Industrial

We've worked with industrial clients for over 30 years and know how to deliver PR and marketing campaigns that make a real difference

B2B Scientific

We offer specialised PR, marketing and digital services for clients throughout the scientific, healthcare and laboratory sectors

B2B Built Environment

We work with suppliers of construction materials, building systems and equipment to deliver market awareness and growth

B2B Logistics

Our knowledge of the logistics, warehouse and transport sectors, and of systems and processes, helps our clients grow and prosper

B2B Packaging

We've worked with packaging clients for many years, opening new markets and building market share for products, systems and services