4CM builds awareness, engagement and lead generation for manufacturing, engineering, scientific and technology companies.
We offer a wide range of business to business (B2B) inbound and outbound marketing communications services. Over the last 35 years we’ve worked with clients across industry, ranging from SMEs to global multi-nationals; for some we provide integrated stand-alone marketing campaigns, while for others we act as their outsourced marketing department, providing an annual programme of activities that support their business, marketing and sales goals.
Our work has ranged from campaigns to promote distributor loyalty in the manufacturing sector, to product launches, conferences and speaker events, to on-going strategic outsourced marketing support and tactical implementation and delivery for SMEs, with revenues from £3 to £50 million.
In each case, we work with our clients to define their business objectives, profile the target audience and develop the combination of marketing activities that will deliver the best results, within the agreed budget and timeframe.
Our key competences include:
We also have strategic partnerships with key service providers, such as telephone marketing, to enable us to deliver outbound programmes that align all aspects of marketing and sales support for the best possible impact.
Throughout, we work to the highest levels of quality, backed by our accreditation to the independently audited Communications Management Standard. Our work is also underpinned by the use of advanced monitoring and analytics tools, enabling us to fine tune every campaign and clearly demonstrate measured results, with a focus on ROI and outcomes, not outputs.
What we do – Discover more
We work across the B2B sector, specialising in the industrial, process, engineering, built environment, logistics and packaging segments.