Reach new buyers with confidence
Visibility. Credibility. Growth.
Customers will always buy from companies they know and trust. What’s changed is when and how they form those opinions.
Expanding into new sectors or geographies is one of the fastest ways to grow a business – but it comes with challenges. The technical nature of industrial products or services means buyers need education as much as persuasion. B2B customers complete around 60% of their purchasing journey before contacting a supplier. They research solutions, evaluate alternatives and build shortlists with opportunities being won or lost often before sales teams know they exist.
4CM partners both multi-national and UK-based manufacturing, engineering, and logistics businesses to reach, engage, and win over target audiences. Delivering a strategic and deliberate approach to becoming visible, building credibility and fostering relationships pays off. Research shows that companies with advanced marketing and sales capabilities achieve revenue growth 30% greater than the average company within their sector.
Why Choose 4CM?
For marketing that works as hard as your sales team, let’s talk.
Client testimonials
A full range of marketing services
Strategic Marketing
Having a clear strategy ensures that you are focusing your marketing resource in the areas that will deliver the best business results. This involves an element of discovery, getting insight from your business and putting customers and competitors under the microscope.
Digital Marketing
Digital marketing makes it easier for your customers to find you and ensures those that are the right fit for your business are aware of what you do, recognise how you can help them and are motivated to get in touch.
PR
PR is more than media relations. PR is about relationships, trust and integrity – qualities that are earned over time and have intrinsic value for your business. It helps manage and protect your reputation, drive awareness and engage your stakeholders.
Content Creation
Our industry experience and marketing know-how goes into creating great content – white papers, blogs, case studies, technical articles, infographics and videos. We start by identifying topics that will resonate with your target audience and position you ahead of your competition.
Graphic Design
Visual marketing is really effective for bringing information to life and is great for getting shares on social media and backlinks and traffic to your website – all really important for engaging with your audiences.
Good design positively impacts your bottom line.