Content marketing agency
Content creation for manufacturers
Keeping your industrial marketing content fresh and relevant
Compelling content that truly drives customer action requires a fresh approach. An approach based on a deep understanding of what motivates your customers, both emotionally and rationally. An approach that delivers real insight and is unique to your business.
The beauty of content is that, once it’s been created, it can be reproduced in many different ways across multiple channels so it’s a great investment.
4CM content creation for manufacturers
Well-crafted, professionally created content is extremely powerful. It allows you to communicate valuable, relevant and consistent messages to your audiences, helping to build relationships.
Creating high quality, original B2B content requires detailed subject knowledge, skills and experience. With our technical and industrial marketing expertise we understand technology, markets, applications and your customers. We know what motivates them and how to craft content that resonates with them, from blogs, technical articles and white papers to case studies, infographics and videos.
Our services
Our content team understands your needs, your audience and your market, which gives us a head start and saves you time and money. We thrive on learning about your business, new technologies, materials and applications ensuring that the copy we produce for you is always fresh, insightful, engaging and inspiring.
Download our content creation guide
A full range of marketing services
Strategic Marketing
Having a clear strategy ensures that you are focusing your marketing resource in the areas that will deliver the best business results. This involves an element of discovery, getting insight from your business and putting customers and competitors under the microscope.
Digital Marketing
Digital marketing makes it easier for your customers to find you and ensures those that are the right fit for your business are aware of what you do, recognise how you can help them and are motivated to get in touch.
PR
PR is more than media relations. PR is about relationships, trust and integrity – qualities that are earned over time and have intrinsic value for your business. It helps manage and protect your reputation, drive awareness and engage your stakeholders.
Content Creation
Our industry experience and marketing know-how goes into creating great content – white papers, blogs, case studies, technical articles, infographics and videos. We start by identifying topics that will resonate with your target audience and position you ahead of your competition.
Graphic Design
Visual marketing is really effective for bringing information to life and is great for getting shares on social media and backlinks and traffic to your website – all really important for engaging with your audiences.
Good design positively impacts your bottom line.
McKinsey “The Business Value of Design”