Graphic Design for B2B companies
Why graphic design is so important
Portraying the right message and inspiring action from it requires a true understanding of storytelling – whether it’s with words or images or a combination of the two.
Creative design can really set your brand apart from the competition so it’s important that all attributes of your brand align. Design will bring your marketing to life – it is the icing on the cake.
4CM – graphic design for manufacturers
We create powerful and dynamic design. We track the latest design trends to ensure that your brand identity and marketing content remain up to date. Our experience and knowledge of what works for your target audiences and is right for the type of content and marketing channels you are using is what sets us apart.
Professional graphic design will enhance your brand, help you stand out from your competition and bring everything together under a clear and professional identity. Offering design as one of our services means we can ensure your marketing and sales materials are on-brand, attracting attention from new customers but recognisable to existing ones.
With our creative eye, graphic design credentials and industry experience, we make sure your content stands out from the crowd for the right reasons.
Our services
Case studies and white papers
Description
Brand identity
Brand colours, logos, fonts and brand guidelines
Brand collateral
Business cards, letterheads, signage and corporate giveaways
Email template creation
Newsletters and HTML files for sponsored emails
Print and digital advertising
Webinar and sales presentations
Description
Web and social assets
A full range of marketing services
Strategic Marketing
Having a clear strategy ensures that you are focusing your marketing resource in the areas that will deliver the best business results. This involves an element of discovery, getting insight from your business and putting customers and competitors under the microscope.
Digital Marketing
Digital marketing makes it easier for your customers to find you and ensures those that are the right fit for your business are aware of what you do, recognise how you can help them and are motivated to get in touch.
PR
PR is more than media relations. PR is about relationships, trust and integrity – qualities that are earned over time and have intrinsic value for your business. It helps manage and protect your reputation, drive awareness and engage your stakeholders.
Content Creation
Our industry experience and marketing know-how goes into creating great content – white papers, blogs, case studies, technical articles, infographics and videos. We start by identifying topics that will resonate with your target audience and position you ahead of your competition.
Graphic Design
Visual marketing is really effective for bringing information to life and is great for getting shares on social media and backlinks and traffic to your website – all really important for engaging with your audiences.
Good design positively impacts your bottom line.
McKinsey “The Business Value of Design”