Design
Delivering impactful design
Key to shaping how your brand is seen by prospective customers and other stakeholders, the power of good design cannot be underestimated.
Why should industrial and technological companies care about design? Well, it encompasses so much more than a company logo or brochure. Design is the essential component of a brand.
- Think of a powerful consumer brand and it will be instantly recognisable from specific colours, shapes, typography, illustrations and their placement.
- The individual design elements can only boost your brand when they work well together.
- Design is a good way of subconsciously as well as overtly communicating your values and beliefs.
Our approach
- The first step is to listen to your needs and find out what you are looking to communicate to internal and external audiences.
- If existing content is available, this will be assessed and will influence new material, to ensure coherence across all of your media and channels.
- As well as answering the design brief with a variety of solutions, we will also aim to exceed expectations and offer suggestions that push the boundaries, be that through the choice of colour, font, shapes, layout or style of images etc.
- We bring a fresh pair of eyes to your designs, where necessary challenging dated typography, images, colours and shapes etc.
A full range of marketing services
Strategic Marketing
Having a clear strategy ensures that you are focusing your marketing resource in the areas that will deliver the best business results. This involves an element of discovery, getting insight from your business and putting customers and competitors under the microscope.
Digital Marketing
Digital marketing makes it easier for your customers to find you and ensures those that are the right fit for your business are aware of what you do, recognise how you can help them and are motivated to get in touch.
PR
PR is more than media relations. PR is about relationships, trust and integrity – qualities that are earned over time and have intrinsic value for your business. It helps manage and protect your reputation, drive awareness and engage your stakeholders.
Content Creation
Our industry experience and marketing know-how goes into creating great content – white papers, blogs, case studies, technical articles, infographics and videos. We start by identifying topics that will resonate with your target audience and position you ahead of your competition.
Graphic Design
Visual marketing is really effective for bringing information to life and is great for getting shares on social media and backlinks and traffic to your website – all really important for engaging with your audiences.
Good design positively impacts your bottom line.
