4CM worked with our client Haverland on the production of two explainer videos. The first video used an animated character-based storyline and was produced using Adobe After Effects and Adobe Premiere. We worked closely with Haverland in the early stages to write the script and create the storyline for this customer-based reward scheme
The second video was produced to demonstrate the use of the new mobile app. This used a combination of screen shots and images pieced together as a helpful video guide.
Both of the explainer videos were promoted on social media channels.